The Success of Mach3 Gillette Series (4261 words, 11 pages)
Executive Summary This report sets out by analyzing one of Gillette(S)'s successful launched product series, the non-disposable shaver - Mach3 series. For convenience, word "Mach3" is used, in this report, to represent the Mach3 series. Mach3's competitive positioning in the local male shaving market is analyzed. Throughout the report, opinions ...
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