An Analysis of Marketing Plan (3668 words, 12 pages)
The Marketing Plan. 1. Executive summary. 2. SWOT analysis. 3. Objectives and issues. 4. Marketing strategy. 5. Marketing mix - 4 P's - product, price, place, and promotion. 6. Action programmes. 7. Appendices. 1. Executive summary. 1. Analyse Levi's targeting of the jeans market with respect to - product - ...
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