An Overview of the Marketing Strategy of Greengrocer.com (1956 words, 4 pages)
Greengrocer.com.au has implemented e-commerce in their business through the internet services (AOL) in order to connect customers, suppliers, and partners. Consumers need to feel comfortable and confident with the online systems, from getting the information about the products, ordering, paying, tracking to receiving the products (Barnett and Alexander, 2003, cited ...
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