A Description of Marketing as the Process By Which Goods are Sold and Purchased (1762 words, 6 pages)
Marketing is the process by which goods are sold and purchased. The aim ofmarketing is to acquire, retain, and satisfy customers. Modern marketing hasevolved into a complex and diverse field. This field includes a wide variety ofspecial functions such as advertising, mail-order business, public relations,retailing and merchandising, sales, market research, ...
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