A Look at Pepsi and Coca-Cola Advertising Around the World (3071 words, 5 pages)
November 27, 1995IntroductionThe soft-drink battleground has now turned toward new overseas markets. While once the United States, Australia, Japan, and Western Europe were the dominant soft-drink markets, the growth has slowed down dramatically, but they are still important markets for Coca-Cola and Pepsi. However, Eastern Europe, Mexico, China, Saudi Arabia, ...
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