An Analysis of the Factors that Influence Consumer Behavior (2496 words, 11 pages)
Consumer Buying BehaviorI. MARKETING, RELATIONSHIPS, AND CONSUMER BEHAVIORA. Consumer behavior comprises all the consumer decisions and activities connected with choosing, buying, using, and disposing of goods and services.1. Marketers have to pay attention to consumer behavior that occurs before the purchase and continues after the product has been used.2. Studying ...
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