A Situational and SWOT Analysis of Fosters Group Marketing (2090 words, 7 pages)
Fosters Group Marketing Plan 2005 Fosters GroupMarketing Plan 2005Table of ContentsExecutive SummaryPage 3Situational AnalysisPage 4SWOT AnalysisPage 4Our MissionPage 4Our ValuesPage 5Our VisionPage 5Our GoalsPage 5Our Target MarketPage 5Marketing ObjectivesPage 5Marketing StrategiesPage 6Projected Expenditure on MarketingPage 6Market ResearchPage 7MarketingHow and Where?Page 7Implementation, Monitoring and ControllingKey indicators of effectivenessPage 8ControlsPage 8ResearchPage 8Financial ...
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