The Analysis of the Apple Ipod Marketing Plan (2200 words, 11 pages)
Apple Ipod Marketing Plan Assessment taskMarketing PlanApple Ipod ContentsExecutive Summary3Situation Analysis-Market Analysis3-Product Analysis4-SWOT Analysis 4-Competitor Analysis 6Marketing Objectives 7Identifying Target Market-Selecting Target Market7-Target Market7Developing Marketing StrategiesMarketing Mix-Product8-Price8-Promotion9-Place9Implementing the Marketing Plan10 Monitoring and Controlling-Developing a Financial Forecast10-Comparing actual and planned results11-Revising the marketing strategies11Appendix 12Appendix A13Appendix B14Appendix C15Executive SummaryThe focus of ...
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