The Battle for Dominance between Coca-Cola and Pepsi Goes International (3222 words, 5 pages)
IntroductionThe soft-drink battleground has now turned toward new overseas markets. While once the United States, Australia, Japan, and Western Europe were the dominant soft-drink markets, the growth has slowed down dramatically, but they are still important markets for Coca-Cola and Pepsi. However, Eastern Europe, Mexico, China, Saudi Arabia, and India ...
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