An Analysis of Product Life-Cycle (987 words, 3 pages)
Table of contents. 1. Introduction.1 2. Product analysis.1 2.1 Product life-cycle.1 2.2 Core product.1 2.3 Actual product.1 2.4 Augmented product.2 2.5 Competing products.2 3. Target marketing Strategy.2 3.1 Market segment.2 3.2 Market targeting.2 3.3 Positioning.3 4. Consumer buyer behaviour.3 5. Conclusion.3 List of references.5 Appendices.6 Appendix 1. Current life-cycle stage6 ...
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