A Market Opportunity Analysis of Pepsi Cola Ltd (610 words, 2 pages)
PEPSI COLAFor Pepsi Cola Ltd, marketing opportunity analysis is a continual and ongoing process. Pepsi have used the new- product strategy to realise their ambitions to both defend their current market position, and reinstate their position as a product innovator.Pepsi wishes to create a clear cola that is 100 natural, ...
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