The Pepsi 2010 Refresh Campaign: An Overview of the Marketing Strategies of Pepsi (3611 words, 14 pages)
The Pepsi 2010 Refresh CampaignA case study of Pepsis marketing strategiesThe Pepsi Refresh Project, a marketing campaign launched on January 13, 2010, aimed to select consumers ideas and fund them in six categories education, health, neighborhoods, arts culture, food shelter, the planet, and do good for the gulf on purpose ...
Read More